Facebook continues to dominate digital marketing strategies, and with good reason. As of April 2018, there are over 2.20 billion monthly active Facebook users and 1.45 billion of these people log on to Facebook every day (source: Facebook 25.04.18)! The opportunities Facebook provides are too big to ignore. Facebook’s success is largely due to its unparalleled targeting capabilities. Currently, there are … Continue reading How to Run Facebook Ads that Actually Work